There are approximately 68 million .COM domains registered and approximately 100,000 sites go up a day.

That’s a lot of domain names out on the Internet that are either already taken or just parked in somewher gathering dust. The most common names like are already taken by net investors who resell the rights to the names.  Can you imagine someone having MichaelJackson.com ?  They are  just waiting on the highest bidder!

Did you know people can buy lists reporting what people have searched for?  So if you’ve ever done a search to see if a name is available you can bet someone got that list.

There are 900 possible combinations for two letter sequences.  Even allowing for digits, again every single web address is taken.

Even many of the three-letter sequences are taken. Adding digits to a domain name creates a number of garbage domain entries. If you’re dying to acquire great domains and unique domain names, they’ll free up sometimes only to be auctioned off through unique domain name sales.

The longer the domain name that you choose, the more that the possibilities are that it could be available presuming that you’re willing to accept an arbitrary sequence of letters and/or digits.  For example, most organizations have 4 letter acronyms so you may have a chance using over 4 letters to get the domain name that you want in acronym style!

The rule is to obtain a domain name that closely resembles who you are about which gives you and identity and brand on the internet.  Or you can make a statement, it needs to be something people can relate to and remember.